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Chair of the Board
 Ramón Pineda serves as a senior vice president and general manager of Univision Television Group. He oversees the operations of stations in New York and Philadelphia. He is also responsible for local news and programming, advertising sales, on-air promotions, marketing, and community relations in these markets.
Mr. Pineda’s professional experience in Spanish-language media and marketing spans more than 22 years and encompasses senior positions at various broadcast television, cable television, and radio companies. He previously served as general manager and vice president of the Univision and UniMás stations in Arizona. Prior to joining Univision, he served as vice president and general manager of WNJU Telemundo 47 in New York. He also served as president of Caballero Spanish Media. Mr. Pineda also held several senior management positions at Gems International Television and Vivamerica/Heftel Broadcasting. In addition, he worked five years with Telemundo earlier in his career, first as spot manager in New York and later as vice president and general sales manager of Telemundo 51 (WSCV-TV) Miami.
Mr. Pineda is currently the chair of the board of the Hispanic Federation, a New York area membership organization that supports over 100 non-profits. He also sits on the boards of the New York State Broadcasters Association and El Repertorio Español, an arts organization that presents plays in Spanish of interest to the Hispanic community. Mr. Pineda is a member of the Ad Council New York Leadership Committee, RMHC/HACER Scholarship Selection Committee; the American Hispanic Advertisers Association; and the International Radio and Television Society (IRTS). He previously served as a board member of the New York Mental Health Association, Arizona Broadcasters Association and the Walter Cronkite School of Journalism & Mass Communications.
Mr. Pineda graduated magna cum laude from Wesleyan University in Middletown, Connecticut.
For more information, please contact Carolyn Martinez at 212.233.8955 ext. 150. |
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President
 José Calderón is President of the Hispanic Federation (HF), the nation’s premier Latino non-profit membership organization. José manages HF’s overall operations with a primary focus on strategic planning, program development, public policy advocacy and resource development. He is a leading advocate for Hispanic grassroots organizations and pro-Latino legislation locally and nationwide.
José has worked in various capacities for the Federation since 2001, including Program Coordinator, Program Director, Vice President and Senior Vice President. During that time, he has helped develop and launch several of HF’s most important initiatives including its Latino College Success Program, Workforce Development ABLE project, Board Leadership Development Initiative, DREAMers Scholarship Fund, Diabetes Awareness Campaign, Latino Immigration Task Force, among others. He has also spearheaded HF’s civic engagement efforts, helping to register and mobilize hundreds of thousands of voters in key federal and local elections over the last decade.
As the Federation's principal spokesperson, José works to disseminate the organization's public policy positions to the media, public officials, the private sector and the community at large. Through public hearings, weekly newspaper columns and Federation-produced radio and television shows, he also works to educate Latinos about issues and services of critical importance to them and their families.
José currently serves as Co-Chair of the Immigration Committee of the National Hispanic Leadership Agenda (NHLA), a coalition of the leading Latino organizations in the nation. He also serves on the advisory committee for The Aspen Institute’s Roundtable on Community Change. A recipient of numerous awards and recognitions, José is most proud and grateful for the continued support and acknowledgments he receives from HF's network of Latino nonprofits.
José received a Bachelor of Arts Degree from Hunter College and a Master of Arts Degree from St. John’s University with a concentration in Latin American studies, Spanish literature and political science. He is married and a proud father of two daughters.
For more information, please contact Carolyn Martinez.
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